On March 8, 2021 we mark International Women’s Day with a challenge to all Canadian organizations to increase the representation and inclusion of diverse groups within their workplace.
The 50 – 30 Challenge is an initiative recently launched by the Government of Canada and led by Minister Champagne to increase corporate diversity. The Government is looking to partner with businesses and diversity organizations in their efforts to achieve meaningful and substantive improvements in supporting diversity and inclusion within their organizations.
“Everyone plays an essential role in making the world a better place – start locally but think globally. This is critical as the global market navigates both an economic and healthcare crisis. I want to bring forward the values of mentoring and continuous learning to achieve this.” – Irene Sterian
The goal of the Challenge is to encourage organizations to reach 50% gender parity and 30% representation from under-represented groups, including racialized persons, those who identify as LGBTQ2, people living with disabilities, as well as First Nations, Inuit and Métis peoples, at the board and senior management levels.
Organizations that are more diverse are:
If you have any questions, please email 50-30ChallengeInfo@canada.ca.
Harvard Business Review(2013) How Diversity Can Drive Innovation. https://hbr.org/2013/12/how-diversity-can-drive-innovation
McKinsey (2018) Delivering through diversity. https://www.mckinsey.com/business-functions/organization/our-insights/delivering-through-diversity
Boston Consulting Group(2018) How Diverse Leadership Teams Boost Innovation. https://www.bcg.com/en-ca/publications/2018/how-diverse-leadership-teams-boost-innovation